Brugg Industry Ad E-blast Campaign

Ever Ask A Rope Manufacturer For A

Little More Choice In Their Wire Options?

  The problem with many e-commerce marketing pieces is that as the options of delivery services have become more numerous, designers have started to create dull pieces that usually end up being thrown away by the viewer without being read. Naturally, targeting your item to the right sender is a good idea, but how do you attract the viewer who may or may not be the center of your target base? The idea is to use imagery and terms that the industry professional may not have considered. Indeed one must entertain, as well as educate, in order to make a sale. This is a case in point. "Alice in Wonderland" in the elevator industry? Why not?